STORYSELLING 

CAPTIVATE YOUR AUDIENCE

It’s difficult to succeed today because it’s hard to stand out from the crowd.

One approach is to shout louder and sell harder. But high pressure sales tactics are not effective because buyers are more informed and they can usually see through the tricks. I’ll teach you a better way.

If you don’t feel like a natural communicator, or if you find it hard to get your message across, this programme is perfect for you.

It will help you to become more confident, relaxed and accomplished. No previous experience is needed, just a desire to learn and commitment to take action. 

WHAT YOU’LL GET

  • 8 video lessons

  • 8 session ebooks (125 pages total)

  • Workbook with templates (20 pages)

  • Regular development insights and ideas

  • Optional mentoring calls by arrangement

WHAT YOU’LL LEARN

This course is based on what I’ve learned by giving thousands of presentations over four decades.

I’ve learned from some amazingly talented people. They were also hard task masters who drilled great habits into me that I’ve never forgotten.

I’ll use this experience to teach you everything you need to know about how to create and tell powerful attention grabbing stories. 

You could be in sales, marketing, customer service or any other role where you share information and want to influence someone’s thinking. At the end you’ll be better able to;

  • Create stories with maximum impact

  • Attract attention through your stories

  • Build stronger relationships

  • Improve your confidence and credibility

  • Become a more effective communicator

✺ COURSE STRUCTURE ✺

  • Why stories are so powerful and effective in establishing a connection with your audience.

    How Steve Jobs in particular used stories to turn Apple into one of the most successful businesses in history.

  • A proven structure for creating powerful stories that resonate with your audience.

  • How to write clear, concise and compelling stories to captivate your audience

  • How to create your ‘Big Idea’ and how to structure it to grab maximum attention.

  • How to structure your story so you can use it to create a presentation with maximum impact.

  • How design thinking helps to create more meaningful and captivating content.

  • The 5 deadly evils you must avoid in every presentation.

  • Simple techniques to help you become a more confident and accomplished storyteller.